Jayme Stark leads the content and social media marketing teams at JNS Next. Jayme graduated with a bachelor’s degree in Business Administration from California State University Monterey Bay with a concentration in marketing, while playing DII collegiate softball on scholarship. Jayme provides innovative, creative, award-winning, and results-driven campaigns for the social media and content marketing team. Jayme leads social media strategy for the Toyota Arena, Visit Greater Palm Springs, Visit Palm Springs, City of Indian Wells and more and generates dynamic organic and paid content for clients. Jayme and team effectively utilize platforms including Facebook, Instagram, Twitter, LinkedIn, YouTube, TikTok, Pinterest, Snap Chat and more. She supports the meetings strategy and implementation of the campaign for Greater Ontario CVB. She also writes content for client marketing collateral, assists on photo and video shoots, and assists on design projects and media coordination.
“Life is either a daring adventure or nothing at all.”
– Helen Keller
Featured Articles by Jayme Stark
6 Tips for Creating Instagram Reels
| Jayme Stark
In the last year, Instagram Reels have become a powerful tool for content creators and businesses alike. With its short-form video format and wide reach, Reels offer an excellent opportunity to connect with your audience, gain visibility, and boost engagement. However, creating captivating and effective Reels requires some thought and strategy. The world of social …
Read MoreVisit Palm Springs Launches ‘How do you Palm Springs?’ Campaign
| David Wells, Jeff Miraglia, Katelyn Greene, Jayme Stark
Over the past few months, JNS Next has worked with the Palm Springs Bureau of Tourism (Visit Palm Springs) to evolve its successful “Hello Palm Springs” marketing campaign, that was developed for COVID-19 recovery and beyond. Chapter 2 of this brand campaign explores the evolution from a fun introduction of the destination by saying “Hello,” …
Read MoreVisit Palm Springs Reaches 100,000 Followers on Instagram
| Jayme Stark
On February 22nd, 2021, the Palm Springs Bureau of Tourisms’ Instagram account (@visitpalmsprings) surpassed 100,000 followers; which according to SocialBakers, only 0.32% of 1 billion+ Instagram accounts have between 100,001-1,000,000 followers. JNS Next took over this account in July of 2020, beginning with a total of 88,426 followers. In a matter of seven months, this …
Read MoreWhat are Facebook Instant Experience Ads?
| Jayme Stark
Instant Experience: A social media advertisement; but one that you can interact with. Formerly known as Canvas ads, Instant Experiences offer a unique twist on traditional social media marketing in which they allow viewers to receive a website-like experience without ever leaving Facebook. Whether you want to showcase new products or tell a story, these …
Read MoreVisit Palm Springs Launches ‘Hello’ Campaign
| David Wells, Jayme Stark, Katelyn Greene, Garry Sage, Jerremy Sage
Over the past few months, JNS Next has been working hard alongside the Palm Springs Bureau of Tourism (Visit Palm Springs) to plan and execute a marketing campaign focused on COVID-19 recovery and beyond. Utilizing destination research and data on visitor trends, the campaign focuses on four targeted personas fitting visitor profiles in the drive …
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