What’s Happening this Spring - JNS Next

The days sometimes feel long but the weeks sure do fly by fast. With summer practically here already, we wanted to provide a glimpse into our recent endeavors over the past few months. From new clients and team members to great accomplishments and fun team outings, here is a recap of all that JNS Next has been up to this spring!

New Team Members

Our JNS Next team is growing exponentially. In the last six months, we have brought on seven new team members. Raquel Willys, Alina Garza, Kristi Mason and Mackenzie Shields join us as Social Media Managers and will help oversee social media strategy, and execute across client channels on both organic and paid campaigns. Fernando Salazar joins the team as a Marketing Coordinator, assisting in the implementation of marketing strategies, coordinating campaigns, managing social media accounts and organizing promotional events. Ashlan Barta joins us as a Senior Digital Marketing Specialist and is now responsible for developing and implementing strategic online marketing campaigns, utilizing various digital channels and paid advertising. Diana Bergquist joins us as a Senior Graphic Designer, assisting with creative needs for clients, including marketing materials, website graphics and more! 

New Clients

Visit Dallas – We are very excited to announce that as an agency partner to Greenhaus Agency and Strategar, we landed Visit Dallas as an official client! For the last 8 months we’ve been hard at work on the brand vision and research process, and are now excited to execute the brand, media and creative! We look forward to our future with this project & our relationship growing with Greenhaus, Strategar & Visit Dallas!

Kaiser Grille – We have taken on Kaiser Grille Palm Springs as a new client as well. “Born out of our love of food and hospitality, Kaiser Grille has been synonymous with quality and value for over twenty years in the Coachella Valley.” We recently collaborated with a food photographer & will be building out their social media presence within the next few months! Be sure to give them a follow!

City of Desert Hot SpringsWe are proud to announce that we are working with the City of Desert Hot Springs as they focus on building up their community & reputation in tourism! With the city bringing in an influx of jobs and more money being allocated into the community, they are bringing tourism into the forefront of the conversation. We will be assisting with creative, social media & more. We look forward to helping another great desert city become a flourishing destination.

Miramonte Resort/Tommy Bahama ResortWe are very honored to be working with Miramonte Resort as they rebrand to be the first ever Tommy Bahama Resort. As they begin construction, we are going to be alongside them every step of the way, ensuring that they have a successful launch, a busy & booked fall season, and a beautiful digital and social media presence that inspires visitors to plan their getaway! 

Recent Accomplishments 

GOCAL Rebrand – After 8 months of extensive research, planning and creative development, JNS Next launched Greater Ontario Convention & Visitors Bureau’s new brand, GOCAL – Greater Ontario California in April 2023. This brand truly encompasses the community, its people, culture, businesses and landscapes. We have watched Greater Ontario grow & have had the pleasure of working with them for 3 years now. We know all that this destination holds, from local success stories to the hardships and can’t wait to see where this new chapter takes them and us.

JNS Next GO Cal TeamInland Empire ADDY AwardsWe had a great time at the Inland Empire ADDY awards hosted at The Mission Inn in Riverside, California in March. JNS Next took home several bronze, silver and gold awards.

Recent Outings

Katelyn & Nicole attended eTourism Summit Katelyn Greene and Nicole Robison attended  eTourism Summit at The Venetian Resort Las Vegas in April. This 3-day event was filled with valuable insights into the latest trends and developments in the tourism industry. From keynote speeches to panel discussions, the sessions were informative and thought-provoking, providing inspiration for future projects and initiatives. Nicole says her favorite part was meeting new friends and colleagues from across the industry. Networking events and informal gatherings provided the perfect setting to connect with like-minded professionals and share experiences and ideas.

David attended IPW – David Wells met with some clients and friends at IPW in San Antonio in May! David said he had a great time connecting with the teams from Visit Palm Springs and Visit Greater Palm Springs at a great event by IGLTA

Project NEXT – Over the last few months we have begun working with Lori Bartle, to help refine the core values and formalize agency culture with our expanding company. Lori comes to our team with 25+ years of brand, business and client leadership with focus on growth-oriented strategic planning, brand development and brand innovation. Project NEXT involves an in-depth analysis and finessing of agency processes to build even better work-flows and enhance our ability to collaborate and do great work!

We cannot wait to fill you in on what’s coming NEXT!