Team
Finance Coordinator
Brian Applegarth
Brian Applegarth is the leading expert in cannabis and hemp tourism. He pioneered initiatives such as the Cannabis Travel Association International and the Cannabis & Hemp Hospitality Training Course, and he co-authored the first national study on the Active Leisure Cannabis Travel Audience in the United States. Applegarth regularly speaks at travel industry and cannabis …
Lloyd Pressley
Lloyd joins the team as a Senior Social Media Strategist after spending the last 3 years with Visit Greater Palm Springs as a Digital Marketing Specialist. After receiving a Bachelor’s of Science in Marketing from Pacific Union College, Lloyd found his passion and experience in leading new ideas to expand boundaries in sectors such as …
Rachel O’Neill-Cusey
Rachel brings more than 15 years of travel and tourism pedigree to the JNS Next team, most recently serving as President & CEO of Visit Laguna Beach since 2022. Rachel joins the team as Vice President of Agency Experience and Business Development and will support the team in a variety of roles. Prior to Visit …
Jamie Weeks
With over a decade of experience in digital marketing, Jamie brings a wealth of knowledge and deep passion for tourism to her role at JNS Next. Her background includes strategy development and account management for tourism boards, hospitality businesses, and events. Jamie excels in decoding the digital landscape and consumer behaviors, making her a key …
Jade West
Jade West is a gifted designer and photographer. After receiving a Bachelor of Fine Arts from Cal Poly Pomona, she has woven her creativity into the fabric of renowned brands such as Amazon Music, Expedia, VRBO, Hotels.com, and Subaru. Her passion for a minimalistic design approach infuses her work with clarity and elegance, inviting viewers …
Hannah Shaver
Hannah Shaver is a 3x Emmy Award-Winning and Edward R. Murrow Award-Winning Social Media & Content Specialist. Born and raised in the Coachella Valley, Hannah found her artistic voice early on, attending Idyllwild Arts Academy with a focus in Musical Theatre. Her passion for storytelling led her to Seattle, where she graduated from Cornish College …
Dave Moorehouse
Dave joined JNS Next in 2024 to help lead the agency’s media strategy and planning team. With over 27 years of experience in total and 20+ years in tourism marketing, Dave is uniquely qualified to deliver the right strategy, uncover insights, drive innovation and manage the delicate balance between the art, science and psychology that …
Lori Bartle
Lori is a seasoned veteran in account and agency leadership. With decades of experience in some of the industry’s leading independent agencies, she has a long track record of highly successful partnerships and collaborations. With a focus on growth-oriented strategic planning, brand development and brand innovation, she has led long term collaborations among national and …